Fulfillment and Logistics Drive Retail Customer Loyalty

While the majority of retailers experienced fulfillment disruptions this past holiday season, retailers that provided alternative ways for customers to get their gifts on time, and later, return items with ease, stood out as innovative and reliable. Moving forward, fulfillment and logistics will increasingly become the battleground for customer loyalty even as business conditions normalize.

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Source: https://www.inboundlogistics.com/

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