Registration For Leading Automatic Data Collection Event Opens

World Wildlife Fund’s Alfred Cook To Deliver Keynote

WAKEFIELD, Mass. – April 26, 2021 – Registration for Engage Again, a virtual conference presented by The RAIN Alliance and AIM, opened today with the announcement that the World Wildlife Fund’s (WWF) Alfred “Bubba” Cook will deliver the keynote address.

Scheduled for May 5-6, 2021, Engage Again will focus on the automatic data collection industry, and will bring together speakers and exhibitors to cover topics like barcode, biometrics, Internet-of-things, Near Field Communication (NFC), Radio-frequency Identification (RFID), Real Time Location Systems (RTLS) and RAIN RFID from the areas of applications, standards, vertical markets, and more.

To register for Engage Again click here.  Cost is $75.

Engage Again sponsors include Aware Innovations, Times-7, Voyantic, Confidex, CISC, EM Microelectronic and Zebra.  Association partners are: AIDC 100, Automotive Industry Action Group, DoseID, NFC Forum, Reverse Logistics Association, Reusable Packaging Association, RSPA and VDC Research.

“Engage Again is the single largest collection of automatic data collection experts in the world,” said Steve Halliday, president, RAIN Alliance.  “More than 250 attendees are expected for the two-day that will feature over 40 speakers, educational tracks, networking activities, and an interactive exhibit hall,”

Engage Action Keynote

The keynote will be delivered by  Alfred “Bubba” Cook, Western and Central Pacific Tuna Program Manager for the WWF on Thursday, May 6 at 8 am EDT.  He will discuss the growing need and desire for better traceability of seafood products as it relates to sustainability as well as human and labor rights in fisheries.  Cook has supported the development of technology solutions for difficult fisheries challenges such as unmanned vehicle systems and blockchain, for application in fisheries conservation.

About the RAIN Alliance

The RAIN Alliance is the industry organization supporting the universal adoption of RAIN UHF RFID technology, a wireless technology that connects billions of everyday items to the Internet-of-Things, enabling businesses and consumers to identify, locate, authenticate, and engage assets. Download the eBook to learn more about RAIN RFID.  Membership in the RAIN Alliance is open to all companies that have an interest in RAIN RFID technology. For more information, visit the RAIN Alliance website or [email protected]

About AIM

AIM is the global industry alliance for stakeholders of RFID, barcoding, smart devices, and other automatic identification and data capture (AIDC) technologies and supporting Blockchain, IoT, and RTLS applications. For more information: .

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