The construction-toy company has installed RFID-enabled display cases with SMARTRAC’s DOGBONE inlay at stores. Now Tegu is capable to track which products are sold, automatically bill the retailer accordingly and order replacements. The result – high increase in sales.
Tegu, a toy company headquartered in Honduras and the United States, is deploying ultra high-frequency (UHF) RAIN RFID-enabled fixtures for displaying and selling its magnetic and wooden building blocks on consignment. With RFID technology provided by Seeonic, in partnership with SMARTRAC, built into its fixtures, Tegu can account for its remote consignment inventory while ensuring that every participating store is adequately stocked. As a result, according to the company, Tegu can now sell three times more stock-keeping units (SKUs) at those stores than it had been able to in the past.
Source: Tegu Uses Smart Fixtures to Build Sales – SMARTRAC N.V.